Digital Marketing Manager
Staffhub Group
On-site
Singapore, Singapore
ALL JOBS LISTED ARE BASED IN SINGAPORE ONLY.
FOR SINGAPOREAN ONLY.
ResponsibilitiesResponsible for the overall management of digital marketing assets at a Group level including but not limited to Website, Social Media Platforms, Digital Content Repository etc
Responsible for the set up and implementation of co social media strategy and content calendar
Manage the agency working with us on social media channels including but not limited to LinkedIn, Facebook, Instagram, YouTube, including community management
Responsible for researching and understanding our audience interest and wants on media channels including but not limited to LinkedIn, Facebook, Instagram, YouTube
Responsible for working and coordinating with relevant divisions for content development and writing for that specific audience in the individual media channels
Responsible for weekly, monthly reporting of goals, metrics and performance on media channels including but not limited to LinkedIn, Facebook, Instagram, YouTube, including SEO and keeping in line with the companies KPIs for digital marketing
Coordinate with internal stakeholders and external agencies in delivering digital marketing content and activities
Responsible for reanalyzing plan and working with agency partners to identify opportunities for improvements by analyzing channels on a regular basis to adjust content to see what audiences respond to better
Create and keep a content bank to plan out content topics, headlines, related links, desired scheduling and area for management approval
Be a Digital Marketing evangelist for the Company
Requirements
Bachelors Degree in Business, Communications, Journalism, English, ecommerce and related field or equivalent experience
At least 6 years social media and digital marketing experience; experience in or of managing agency partners
Social Media Marketing experience in campaign and content development along with knowledge of the various Social platforms (Facebook, Instagram, Twitter etc.) is essential
Experience with web and social media analytics and reporting tools. Well-versed in SEO, SEM, EDM and content writing
Strong understanding of current digital marketing tools and strategies, and comfortable in using data to make recommendations and drive decisions
Highly organized and able to manage and priortise multiple projects
Problem solver with strong analytical skills, strategic thinking, and ability to find creative ways to optimize performance
Strong team leader with ability to influence, work cross-functionally and build relationships with key stakeholders
Self-starter and self-motivated, with the ability to drive social media projects from inception to completion
Good analytical and problem-solving skills; able to make fact-based decisions while working in a fast-paced environment under tight timelines
Able to respond to shifting priorities quickly and effectively when necessary
Attention to detail and numbers driven, strong organizational skills is essential
Ready to learn and challenge the status quo, never say die attitude